Senior Business Intelligence Analyst

Enterprise data, translated into commercial decisions.

I lead business intelligence and consumer insights across eight international markets — owning the analytics lifecycle from ingestion in Google BigQuery to executive decisions taken in Tableau. Over three years in enterprise analytics, currently pursuing an Executive MBA at IIM Kozhikode.

  • Based Pune, Maharashtra
  • Languages English, Marathi, Hindi
0markets

International consumer insights delivered end to end

0M+ records

Modelled in Google BigQuery and served through Tableau

0% faster

Planning cycles, after the first write-back forecasting solution

0+ leaders

Senior stakeholders and BU heads partnered with directly

Capabilities

The technical stack behind the business outcomes.

Each panel is a working miniature of how the tool is actually used in the role. Hover to pause.

Tableau

Desktop & Server · write-back integration

Executive dashboards, standardised KPI governance across 7+ enterprise dashboards, and a write-back layer that lets business teams edit forecasts inside the dashboard. See public vizzes →

SQL

BigQuery · Microsoft SQL Server

Window functions, extract optimisation and query tuning across 80M+ survey and sales records feeding brand health and market intelligence reporting.

Python

Pandas · NumPy · forecasting

Automation and modelling behind category forecasting and a macroeconomic early-warning system that flags markets before performance turns.

Google BigQuery

warehouse modelling · ETL · extract optimisation

The governed warehouse layer for international insights: data modelling, ETL and extract strategy that cut dashboard refresh latency by 40% and lifted Tableau performance by 50%.

Microsoft Excel

modelling · reconciliation · executive reporting

The surface every business partner already trusts — models, reconciliations and executive-ready summaries that validate what the dashboards report and travel into the meeting room.

Google Cloud Platform

pipelines · integration · governance

Cloud integration and scheduled pipelines that carry data from ingestion to executive-level insight delivery with governance intact.

BI & visualisation

Tableau Desktop, Tableau Server, Streamlit

Databases & querying

Google BigQuery, Microsoft SQL Server, SQL

Programming & analytics

Python, Pandas, NumPy

Cloud

Google Cloud Platform (GCP)

Data management

ETL, data modelling, write-back integration, extract optimisation

Survey & research

Dynata, Qualtrics

Business

Strategic planning, forecasting, stakeholder partnering

Productivity

Microsoft Excel, Microsoft PowerPoint

Selected work

Four initiatives, four business results.

Employer and vendor names are withheld here; the mandate, the build and the measured outcome are exactly as delivered.

01 Planning cycles 80% faster

First write-back forecasting solution in the organisation

Designed the business use case and pioneered the company's first Tableau write-back implementation. Category forecasting was streamlined and business teams gained the ability to override forecasts directly in the dashboard, with the change captured in the database.

  • Tableau
  • Write-back integration
  • Forecasting
  • Business case design
02 80M+ records governed

Brand Health Tracking across eight markets

Led BHT programmes with an external research partner — governing analytics frameworks, standardising measurement methodology across markets, and delivering insight from more than 80 million records through BigQuery and Tableau.

  • BigQuery
  • Tableau
  • Measurement governance
  • Consumer insights
03 −40% latency · +50% performance

Enterprise analytics infrastructure rebuild

Integrated Google BigQuery with Tableau and re-engineered the extract strategy: dashboard refresh latency fell 40%, Tableau performance improved 50%, and governance was strengthened across 7+ enterprise dashboards.

  • BigQuery
  • ETL
  • Extract optimisation
  • Governance
04 Production application

Innovation tracking app and early-warning system

Deployed a production-grade Streamlit application for product innovation tracking with GCP-backed integration, alongside a macroeconomic early-warning system and U.S. consumer research initiatives feeding market prioritisation.

  • Streamlit
  • Python
  • GCP
  • Market intelligence

Profile

An engineer’s toolkit, applied to a commercial agenda.

“Without data, you’re just another person with an opinion.”
W. Edwards Deming

The line I work by — and the reason I would rather spend an extra day on the measurement than an extra hour on the argument.

Deming’s standard is easy to quote and harder to hold, because it cuts both ways: it means no recommendation of mine leaves the room without evidence behind it, and it means building the evidence properly in the first place — governed definitions, a warehouse that reconciles, numbers a BU leader can defend in front of their own boss.

So I read a business question first and a data model second. My work sits between brand, commercial and technology teams: I build the pipelines and dashboards, then sit in the room where the media investment, product positioning and market prioritisation decisions are actually made.

Computer engineering gave me the technical foundation; over three years of enterprise business intelligence gave me the judgement about which numbers matter. The Executive MBA at IIM Kozhikode is deliberate — it is what lets me argue an analysis in the language of the P&L rather than the query plan.

  • Focus Business intelligence, Consumer & Market insights
  • Scope 8 International Markets, 20+ Senior Stakeholders
  • Strengths Dashboard & KPI management, Strategic Planning, Forecasting
  • Toolkit Tableau, SQL, Python, BigQuery, GCP, R, Excel
  • Location Pune, Maharashtra, India

Credentials

Education, certifications and recognition.

Education

2027 · Pursuing

Master of Business Administration — Executive Program (EPGP)

Indian Institute of Management Kozhikode

2020

Bachelor of Technology — Computer Engineering

Rajarambapu Institute of Technology, Sangli, Maharashtra

Certifications

Google Data Analytics

Professional Certificate

IBM Data Science

Professional Certificate

Microsoft Project Management

Professional Certificate

Awards

FY2025

Champions Award

Recognised among the top 10 performers out of approximately 2,500 employees for exceptional business impact.

2016, 2017, 2018 & 2019

First Prize, Googler Competition — four-time winner

Rajarambapu Institute of Technology, across three academic years.

Contact

Let’s talk about the decision you’re trying to make.

Open to senior business intelligence, analytics and insights roles, and to conversations about Tableau, BigQuery and analytics transformation. Email is the fastest route.